The Printing and Graphic Design department at the University of Maryland, College Park, plays a vital role in producing print promotional materials. Printing has become an integral part of promoting any business, event or product. Print offers a powerful marketing tool that is easy on the pocket while still being highly effective. Promotional printing has now become a primary source for promoting businesses, events, products and special promotions. With the help of printing and graphic design professionals, printing promotional items for businesses, conferences, conventions, and special community efforts can be efficiently managed. The printing team at the University of Maryland, College Park, works closely with all members of the UM&C staff to produce high quality print and digital promotional pieces for various purposes, such as school/organization fundraising, community awareness promotions and state-of-the-art marketing materials.
The in Wave button and custom printing layouts are some of the best in the industry. The printing technology at UM&C is ideal for custom embroidery services, custom printing on apparel and custom vinyl stickers. The University of Maryland Comprehensive Website is an example of an effective website promotion using the inwave system. The inwave system uses a 3D printing technique that allows for custom printing on nearly any surface, including business cards, hats, t-shirts, posters, flyers, bumper stickers, envelopes, booklets, flyers, envelopes, brochures, pamphlets, newsletters, banners, signs, and stationery.
In addition to in wave printing, the printing department at UM&C is also adept at woodblock printing and lithography. Woodblock printing is a unique process that is popular amongst companies that specialize in promotional items. Woodblock printing has a unique quality that sets it apart from traditional printing methods. Unlike a full color photo, a woodblock print can be produced quickly. The high quality of detail and vivid colors available with woodblock printing attracts modern consumers looking for contemporary design as well as a high quality product.
Movable type printing is also available at UM. The “Moved Type” label on the material woodblock means the item can be repositioned without causing damage to the image or text. Many Carrollton printing company use this versatile printing process to create large posters, banners, signs, business cards, envelopes, flyers, brochures, and decals. One aspect of the “Moved Type” label is the flexibility of the material; it can be printed on a smooth surface, used on a desk or floor, and the finished product can be designed with different thicknesses, styles and formats.
Printing and graphic design promotions are only one part of a business’s promotion campaign. Creating promotional items and advertising campaigns are critical to attracting new customers and maintaining existing clientele. These printed materials include stationery, brochures, letterhead, business cards, postcards, envelopes, menu boards, brochure holders, acrylic and plastic mugs, pens, calculators, notepads, and mouse mats. For added impact, consider printing a personalized logo on each piece of printed marketing material to further increase brand recognition and awareness.
When you want to take your business to the next level, consider printing and graphic design as part of a larger plan. Create a custom promotional campaign using cutting-edge technology and expertly designed items. Your marketing efforts will reach a wider audience with a personal touch. Do you have a website? Adding a website to your marketing arsenal is a great way to attract new clients and expand the reach of your already strong business. Contact a printing and graphic design company for more information about how you can bring your business to the next level.